This boat rental company provides pontoon rentals and captained charters to So Cal residents who want to tour the harbor or enjoy a sumptuous meal with an unmatchable view. Their business model is straightforward: they rent pontoon boats by the hour out of a prime location. Their fleet of pontoons are luxury, high-performance boats that offer exceptional value. Customers can pull back the top to enjoy the sun, dine and dance with friends, dock at the local restaurants or favorite watering hole, fish or even swim. The boats are even large enough to change outfits from daytime to evening wear ... all without stepping foot onshore! Clients can order a captained charter for guided tours or unique corporate events.
The Seller is looking to pursue other business opportunities, so it's time to pass the business on a fresh, energetic Buyer. He has been a fully absentee owner for the last four years for this “side business”. Therefore, he has not been actively managing for growth, nor bothered to advertise or market the brand. Therefore, there are plenty of avenues to expand the business. Advertise to corporations, schools, and civic groups with weekday specials to fill any excess capacity. Leverage digital media: build up a social media following, work with Groupon and other deal sites, optimize SEO to boost the website, and actually actively market to their 3.5K+ customer database to mine repeat business. Network with online travel agencies, corporate clients, local yacht clubs, and hotels to offer group events and capture traveler's business. Personal outings are 90% of the current business, so these expansion opportunities are all upside!
This boat rental company is a fantastic opportunity: a proven business with great profitability, a superior product and experience, and great growth potential located at a "trophy" dock location ... all at a fantastic price. If you're currently in (or are considering) the industry, this opportunity is for you. Reach out to your Agent today!!