An ecommerce company known for their sunless self-tanning products: lotions, sprays, and their popular Mermaid Mousse. Their products are safe, affordable, easy to use, and produce consistent color, all without the well-known risks of tanning beds or countless hours of direct sun exposure!
The company currently generates passive income with minimal marketing and promotions from two websites, one for individual consumers and the other for tanning professionals. The individual (or retail) site sells home use products, gift sets, and combo packs. The professional (or wholesale) site is geared toward tanning business owners and entrepreneurs looking to start their own tanning businesses. It sells pro spray tanning equipment and bulk retail product, and includes information on how to start and operate a small tanning business. Revenue is split 30% from the professional site, 70% to from the consumer site.
Company operations are streamlined: product storage and fulfilment is outsourced to a local company, who handles shipping the product and inventory management. The business has one full-time employee who handles customer service including ordering processing, returns, and all customer related duties.
The seller is the original founder, and has had great success over the years growing the brand. However, due to her spouse’s serious health condition, she is no longer able to focus on the company. It has a great foundation: an excellent customer base, thousands of product reviews, brand goodwill and reputation, ecommerce infrastructure, and excellent SEO. A Buyer can market the brand and can expand into other sales channels like Walmart and Amazon, or revive retail channels the company sold through in the past, Nordstrom, Forever 21 and Ulta to name a few. The foundation is available for a A growth-minded Buyer. Best of all, the business includes inventory which cost $250,000 and can be sold online for $400,000!!
This is a lucrative opportunity for anybody who wants to move into the ecommerce tanning space. It will not stay on the market long, so reach out to the Agent today!
